Which of the following would not be included in a typical Customer Relationship Management System (CRM)?All organizations face common issues regarding technology. Which item below does not belong on the list of issues?
Which of the following would not be included in a typical Customer Relationship Management System (CRM)?All organizations face common issues regarding technology. Which item below does not belong on the list of issues?
a. market segmentation and analysis
b. effective complaint resolution
c. cross-selling goods and services
d. supply chain inventory management
Question 2
3 out of 3 points
According to the National Research Council, companies with computer-integrated manufacturing system experience have been able to
a. improve quality by a factor of ten
b. increase equipment utilization to 100 percent
c. decrease engineering design costs by up to 30 percent
d. reduce finished goods inventory by five percent
Question 3
3 out of 3 points
____ consist of two or more computer-controlled machines or robots linked by automated handling devices such as transfer machines, conveyors and transport systems.
a. Computer-Aided Design/Computer-Aided Engineering (CAD/CAE)
b. Computer-Aided Manufacturing (CAM)
c. Enterprise Resource Planning (ERP)
d. Flexible Manufacturing Systems (FMS)
Question 4
3 out of 3 points
Regarding industrial robots, which choice is not correct?
a. ability to test manufacturing products before they physically exist
b. can be taught
c. can be used with hazardous material
d. can be used in brain surgery
Question 5
3 out of 3 points
Which of the following enables engineers to design, analyze, test, simulate, and “manufacture” products before they physically exist?
a. CNC
b. CAD/CAE
c. CIM
d. CAM
Question 6
3 out of 3 points
Computer integrated manufacturing systems result in all of the following EXCEPT:
a. Flexible manufacturing systems
b. Inquiry processing
c. Agile manufacturing
d. Total quality management
Question 7
3 out of 3 points
Which of the following would not be an activity a return facilitator handles?
a. recommending a new supplier
b. repairing the manufactured good
c. requesting money back for a customer
d. invoking the service guarantee
Question 8
3 out of 3 points
CRM helps firms gain competitive advantage by all of the following except
a. providing real-time transaction processing
b. segmenting markets
c. tracking sales trends and advertising effectiveness
d. identifying which customers should be the focus of targeted marketing initiatives
Question 9
3 out of 3 points
The dot.com company WebVan focused on
a. grooming pets in customers’ driveways
b. customers ordering their groceries on-line.
c. installing/repairing residential wireless networks
d. providing door-to-door medical diagnoses
Question 10
3 out of 3 points
Infinite scalability is most related to
a. high variable cost
b. high fixed cost
c. high scalability
d. low scalability
Question 11
3 out of 3 points
Database systems, artificial intelligence programs and voice-recognition software are examples of
a. hard technology
b. soft technology
c. computer numerical control
d. integrated operating systems
Question 12
3 out of 3 points
Information technology has significantly affected health care. Which of the following is not an outcome?
a. Cost reduction
b. Revenue enhancement
c. Faster exchange of handwritten charts between physicians and nurses
d. Improved clinical efficiency and patient care
Question 13
3 out of 3 points
All organizations face common issues regarding technology. Which item below does not belong on the list of issues?
a. The right technology must be selected for the goods that are produced.
b. Robots must be programmed to operate the equipment.
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