MKTG400: Branding – Week 3 Assignment
Week3 Assignment
For the assignment this week you will choose a company from our textbooks, or a Fortune 500 company and will prepare a 3 – 5 page essay on the power of culture and values in retail and how categories and subcategories are defined in the company you chose. This assignment must be in APA format. The essay should be submitted to the weekly assignment folder. Make sure to provide at least three outside sources to support your work
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