In July 1999, The American Telemedicine Association (ATA) issued the following advice to consumers who use the Internet for health-related information and services. ATA’s criteria for a quality site include the following (“Advisories” 2–3):
In July 1999, The American Telemedicine Association (ATA) issued
the following advice to consumers who use the Internet for
health-related information and services. ATA’s criteria for a
quality site include the following (“Advisories” 2–3):
The site is sponsored by a reputable healthcare organization
(American Cancer Society, American Medical Association, nationally
recognized medical college, or the like). Information from a
commercial interest such as a drug company should include
assurances that the material is reasonable, balanced, and objective
and does not merely promote the company’s own products.
Each information source is clearly documented.
A site providing online diagnosis or prescribing treatment and
medication avoids any direct sales of the treatments or medications
being prescribed.
The professionals offering medical consultation are fully
licensed and their credentials are clearly posted.
The site clearly describes its policies and procedures for
maintaining records of the consultation and safeguarding patient
privacy.
Visit a health-related Website and evaluate it according to the
above criteria. Focus on sites that cover alternative health such
as asAlt Medicine, sites that create specific recommendations based
on the information you provide such asWebMD, sites that offer
specialized consultation about specific medical conditions such
asHealthLine, or discussion sites for people with a specific
medical condition such as theCancer Survivors Network .
Assume that you are a Website consultant. Based on your reading
so far about technical communication and the ATA guidelines above,
prepare a numbered list of specific problems you noticed on the
Website and a recommendation of how each problem could be
corrected. Your list should be approximately one page, single
spaced, with a double space between the problem and the solution
and a double space before each numbered item. Attach a title page
to your list, formatted in proper APA style.
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